Saulo Santana is known for his international award-winning design and communication strategy work; His realizations include the communication strategy, design and branding for companies worldwide in the fields of Broadcast, Digital and Print.
He is Creative Director at Axel Springer SE, in Germany, where he is member of the Bild Chief Editors board. In this role he is responsible for the On Air Design, Branding, Channel Promo, Set Design, Show Design, GFX Live Operations for all broadcast and video productions. In the past years, at Axel Springer, he also led different projects for various products of the group in the fields of Print, Video and Digital.
At Formatum agency, as CDO (Chief Creative Officer), he was part of the board and supported the agency globally as an advisor for pitches, accounts, staff, management and strategy. In the fields of Branding, Communication Strategy and Design he also worked for different projects worldwide, among them: Coca-Cola, Euro Consumers, New York Marathon, EuroBasket and Qatar World Swimming Championship.
In the last 15 years, he has made different contributions working as Creative Director and Consultant for more than 30 media companies in Europe, South America and The Middle East.
Saulo had his individual Portfolio awarded 4 times by the SND, in the USA, as one of the best in the world.
His work has been awarded and recognized several times by The Society for News Design (USA), Art Directors Club (Germany), European Newspapers Award, Lead Awards (Germany), Esso (South America), SIP, and many others.
He served as a judge for The Best of News design Creative Competition in New York, and at times, lectures about innovation and creative processes, as well as giving consulting services to media companies around the world.
Resumé
| Axel Springer (Germany)
Creative Director / Member of the Chief Editors Board
| Formatum AG (Germany)
Chief Creative Officer / Member of the Executive Board
| Springer Ringier: “Blic”; “Alo!” / “НИН” and “Blic Žena”(Serbia)
Consulting / Creative Advisor
| AutoBild
(Germany, Spain, Bulgaria, Poland, Turkey, Serbia, Czech Republic + other countries)
Redesign / Consulting
| Politiken; Ekstra Bladet (Denmark)
Consulting
| Sport Bild (Germany)
Redesign / Consulting
| Correio Braziliense (Brazil)
Creative Direction / Redesign
| Marca (Spain, Brazil)
Creative Direction
| Gulf News (United Arab Emirates)
Training
| O Dia (Brazil)
Art Direction / Redesign / Consulting
| Brasil Economico (Brazil)
Consulting / Project Implementation
| TV O DIA / O DIA Online
(Brazil)
Art Direction / Consulting
| Ejesa (Brazil)
Art Direction / Redesign
| Euroconsumers
(Portugal, Belgium, Italy, Brazil)
Consulting
Universities / Engagements
| Danish School of Media and Journalism (Denmark)
Guest Lecturer
| UNESA, University Estacio Rio de Janeiro (Brazil)
Guest Lecturer
| UBA, University of Buenos Aires (Argentina)
Speaker
| SND Conference (USA)
Speaker
| Best of News Design Competition (USA)
Jury
| ÑH 2019 (Argentina)
Jury
| ÑH 2018 (Argentina)
Jury
| Golden Steering Wheel 2019 (Germany)
Design Jury
| Golden Steering Wheel 2018 (Italy / Germany)
Design Jury
| Golden Steering Wheel 2017 (Italy / Germany)
Design Jury
On the web
Interview - “Me gustan los diarios que se alejan de los kits de tendencias” Published by SNDE /
Interview - “Tabloid press has the unique ability to surprise” Published by Inside.app Magazine /
Interview - "Get your hands dirty" Published by SNDs Magazine, pages 22-27 /
I’ve never seen such a copy Published by Meedia.de /
Plagiarism Published by Prasa.info /
Bild am Sonntag copied Published by Gazeta.pl /
Think Visually Published by SNDs Magazine, pages 20/21 /
Sport-Bild-Relaunch: alte Taktik, neuer Look Published by Meedia.de /
Think Visually Published by SNDs Magazine, pages 20/21 /
"Best of Sports Design": "Bild am Sonntag" in New York ausgezeichnet Published by kress.de /
BILD am SONNTAG für Sportdesign prämiert Published in DNV /
BamS künftig mit herausnehmbarem Sportteil Published in http://meedia.de /
3 Questions: Saulo Santana – The Society for News Design – SND Published in snd.org /
Correio Braziliense vence o Prêmio Esso Especial de Primeira Página Published by correiobraziliense.com.br /
"…Correio Braziliense es un clásico de la cosa…" Published in paperpapers.net /
Oscar do design: O DIA ganha seis Published in http://odia.ig.com.br/
Awards
| 2019 > SND, USA 1 Silver Medal, BamS / 1 Award of Excellence, Portfolio Individual, BamS / 4 Awards of Excellence, BamS | 2018 > SND, USA 10 Awards of Excellence, BamS | 2017 > SND, USA 7 Awards of Excellence, BamS > European Newspaper Award 4 Awards, BamS | 2016 > SND, USA 2 Awards of Excellence, BamS > European Newspaper Award 10 Awards, BamS > Lead Awards 2 Awards, BamS | 2015 > SND, USA 4 Awards of Excellence, BamS > European Newspaper Award 9 Awards, BamS > Lead Awards 3 Awards, BamS | 2014 > SND, USA 1 Silver Medal, BamS / 2 Awards of Excellence, BamS > European Newspaper Award 3 Awards, BamS > Lead Awards, Germany 1 bronze, BamS > ADC, Germany 1 Award, BamS | 2013 > SND, USA 4 Awards of Excellence, BamS / 1 Award of Excellence, Portfolio Individual, BamS 1 Award of Excellence, Correio Braziliense > SND, Best of Sport Design, USA 2 Awards, BamS | 2012 > Prêmio Esso / Brasil 1 Award, Correio Braziliense > European Newspaper Award 3 Awards, BamS | 2011 > SND, USA 1 Award of Excellence, O DIA / 1 Award of Excellence, MARCA | 2010 > SND, USA 4 Awards of Excellence, O DIA / 1 Award of Excellence, Portfolio Individual, O DIA | 2009 > SND, USA 1 Award of Excellence, Portfolio Individual, O DIA / 1 Award of Excellence, O DIA