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Saulo Santana
Berlin & Potsdam, Germany
contact@saulosantana.com
Branding

Da Silva

Da Silva Team was born to be one of the largest companies of “Personal Training” in Germany. The team trains from athletes of the Bundesliga (German soccer league) to people who simply want to have a better quality of life. I had the honor to develop and design a brand concept and brand communication for the company.

Task

Design and develop a brand strategy and Corporate Identity for the company.

  • Strategy

    Brand, UX Strategy

  • Design

    UI/UX Design, Art Direction

  • Client

    Da Silva

DA SILVA IS A BRAND THAT REFLECTS MOVEMENT, STRETCH HEALTH AND CHALLENGE LIMITS.

A BRAND FOCUSED ON SPORTS LOVERS. FOR PEOPLE WHO TRULY CHALLENGE THEMSELVES.

The brand of Da Silva Team has its origin in Brazil – one of the world’s most important places of the sports scene. The name “da Silva” is one of the most typical names in the country, which is also the surname of the founder of the brand. The letters V and A (last ones of Silva) were used as a symbol of the basics of every sport: constant smart movements.